In partnership with Apple reseller Power Mac Center, Volvo Philippines came up with a program that entitles Volvo car owners in the country to a special rate on Apple products distributed by Power Mac Center. “It is foremost in our minds to always give our clients a rewarding Volvo ownership experience. With this partnership, we aim to offer them a special treat that will enhance their Volvo ownership experience,” says Volvo President Atty. Alberto B. Arcilla. Globally, Volvo Car Group (Volvo Cars) and Apple Inc. (Apple) have joined forces to make Apple’s operating system, the Apple CarPlay, available to drivers. The alliance promises to transform the in-car experience by bringing in all the features and services familiar to iPad, iPhone, or iPod users directly into the car via Volvo Cars’ large center console touch screen display. Volvo Cars enhances Apple’s capabilities by linking them to a specially developed interface that allows drivers to use voice and steering wheel controls to access Apple features and services, ensuring the entire interaction is always safe and easy to use. The first Volvo car to offer Apple CarPlay is the all-new XC90 SUV, which is now available in the country. Volvo Cars’ portrait screen gives users the benefit of having both Volvo Cars and Apple content co-existing simultaneously, removing the need to switch between a dedicated car and iPhone screen. With Apple CarPlay, users will be able to immediately recognize basic iPhone applications, such as phone, messages, music, and navigation. The initial offer also features third party audio apps, including Spotify. More rewarding treats also await interested Volvo car buyers this December. With Volvo Philippines’ 12 Weeks of Christmas offer, you can get complimentary gifts of your choice for every purchase of a new Volvo. You will be able to choose from a selection of sought-after gadgets and gift certificates. Aside from that, Volvo offers various ownership programs that is tailor-made to suit your needs here in the Philippines, including a P300,000 savings on a purchase of a Volvo S60 and Volvo XC60. For more information about Volvo, please visit volvocars.ph or facebook.com/volvophilippines.