Italian-inspired watch brand Veloci made a splash as it launched its newest collection with an all-white pool party and fashion show at The Palace Pool Club, BGC. DJ Nina Saputil and DJ Lunatics were on deck to provide fresh beats. Nicole Andersson hosted the event, while top models Hideo Muraoka and Catriona Gray showcased the collection on the runway. “Veloci aims to be known as a brand that is always evolving—one that keeps up with the fashion trends and offers high quality watches at reasonable prices,” said Managing Director Marnie Chua. The new collection features integrated silicone straps, exciting new dial colors, stainless steel and gold cases, and 100-meter water resistance. For fans of laid-back and low-key statement pieces, the latest Cruise collection comes with integrated silicone straps in different punches of color. The minimalist design of the watch case and the matching color of the dials and strap exude effortless style. The collection is available in red, blue, black, and pink for the stainless steel case version; black for gold PVD version; and black and blue for the rose gold PVD version. The Voyager watches, on the other hand, show the exquisite taste of their wearers through their unidirectional rotating bezel and lavish dials with day-date display. Available in 40 and 44mm, this collection comes in six color configurations with matching silicone colored straps: black and grey for stainless steel; black and white for gold PVD version; and black and blue for rose gold PVD version. For active people who value passion and self-expression, there’s the Pulse collection. With dual time display, stopwatch and alarm, illuminator, and a fuss-free rubber strap, it’s a statement watch whose presence is felt with every pulse. New models come in combinations of black and blue, black and red, all black, and white and gray. Veloci watches are available at the Veloci kiosks in SM Mall of Asia, SM San Lazaro, SM Clark, SM Pampanga, SM Manila, SM Fairview, SM Southmall, and Market! Market!and online at Zalora.com.ph/veloci. It is also available in L Timestudio and Timegear boutiques, Asprey kiosks, and select Department Stores of SM, Robinsons, Metro, Fisher Mall and Landmark.