Gamer lifestyle brand Razer and digital payment giant Visa recently announced a partnership, aiming to transform payments in the gaming industry. Among the first of its kind, this collaboration will bring the scale and reach of Visa’s global network to Razer Pay e-wallet users.
The partnership will have Razer’s financial technology arm, Razer Fintech, team up with Visa’s fintech fast-track program. This promises to ensure easier access to the global Visa payments network. Here, Razer Fintech and Visa are expected to develop a virtual Visa prepaid solution to be embedded in the Razer Pay e-wallet. This would allow up to 60 million Razer users to make payments at the company’s 54 million merchant locations worldwide.
“We are pleased to partner with such a forward-looking and innovative company that understands the value and importance of expanding access to digital payments,” Chris Clark, Visa’s regional president for Asia Pacific, said in a statement. “This announcement reaffirms Visa’s commitment to the fast-growing and digitally savvy Southeast Asia region. Together, Visa and Razer Fintech have the opportunity to transform the payments experience for not only the gaming community, but many of Southeast Asia’s unbanked and underserved consumers as well.”
Visa Prepaid Solution to be integrated into Razer Pay
Both parties are expected to release an exclusive Razer-branded Visa prepaid payment solution integrated into Razer Pay through a mini app. By capitalizing on Visa’s global network, Razer Pay users will be able to make payments wherever Visa is accepted. This prepaid solution would complement Razer Pay’s existing offerings, which included essentials like mobile top-ups, leading virtual credits, and entertainment purchases for music and streaming. In addition, the integrated prepaid card solution also offers an advanced privacy and security framework.
Empowering Southeast Asia
Southeast Asia has a vast population of over 438 million. With the new partnership, Razer Fintech and VIsa look to empower the region with interactive financial planning capabilities. Moreover, the union could potentially extend micro-financial services to this formidable segment.