Isuzu Philippines Corporation (IPC) has ended the year 2017 on a very high note as the company achieved its highest annual record sales to date.
Based on the sales report from the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI) and Truck Manufacturers Association, Inc. (TMA), IPC recorded 30,086 units of sales in 2017. This number reflects a 10-percent increase compared to the previous year’s 27,361 units.
On a separate report, IPC achieved its highest monthly sales record when December sales reached 3,809 units, stamping a 7.4-percent difference over its November 2017 sales record.
These figures were spearheaded by the sales brought in by Isuzu’s well-loved models, the Isuzu mu-X and D-MAX, as well as the Crosswind.
For the whole year, a total of 13,157 Isuzu mu-X SUVs were sold, increasing the vehicle’s sales by 4 percent versus the 12,657 units that rolled out in 2016. In December alone, some 1,997 mu-X units were delivered a staggering 27 percent rise from November 2017’s 1,572 sales tally.
Meanwhile, the D-MAX pickup truck sold some 4,675 units from January to December 2017, showing a whopping 17.9 percent jump over the previous year when IPC recorded 3,966 D-MAX unit sales. December sales for the IPC’s pick-up truck went up a notch, selling 599 units, which showed a growth of 26.3 percent against 471 sold the month before.
Isuzu’s AUV, the Crosswind, showed a slight 2.1 hike on sales figures. It has a total of 4,755 units for the whole year, as opposed to 4,651 units for the same duration the previous year.
The IPC’s truck sales record also skyrocketed, with the N-Series providing much of the firepower. 2017 sales went up by 23 percent—from 3,734 in 2016 to an awesome 4,599 units sold last year.
The strength in sales especially during the latter part of 2017 was attributed to the strong economic performance of the country, introduction of Blue Power Technology across all models, as well as the consumers’ anticipation for the implementation of the Tax Reform for Acceleration and Inclusion (TRAIN) law.